Taylor Swift is Getting Hammered for Gamifying Sales of Concert Tickets

So she’s collaborating with Ticketmaster #VerifiedFan to create an exclusive program to help YOU get the best access to tickets in North America, in a really fun way,” is how the partnership is pitched to fans. This gamification isn’t going down well with a number of journalists who’ve covered the promotion. “I’m not sure how getting fans to buy merch (one item is a $60 snake ring plated with 24K gold) does anything to stop bots (which, by the way, is not the fans’ job, it’s Ticketmaster’s.”
Read the whole story here. “It makes getting tickets for a Taylor Swift concert into a game in which people with the most money get ahead,” suggested Jezebel. From Music Ally:
“Taylor Swift is committed to getting tickets into the hands of fans…NOT scalpers or bots. Swifties can improve their chances of getting concert tickets by posting on social media and watching her new music video, but also by pre-ordering her upcoming ‘Reputation’ album (up to 13 times on different retailers) and buying merchandise – with a higher boost value for the activities that involve spending money. But all it seems to be doing is creating a backlash. “Once you register, improve your place in line by participating in boost activities until initial registration closes on Nov 28.”
It’s the ‘boost activities’ element that is proving controversial. Taylor Swift’s people thought they came up with a bulletproof way of keeping the bots at bay with a new way of selling tickets to Tay-Tay’s upcoming tour.
Taylor Swift is Getting Hammered for Gamifying Sales of Concert Tickets

Weird Band Alert: Pony Death Ride

You can check it out here. We thought you might like our band as well. We’re in a band called Pony Death Ride, and we may be doing some shows with Radioactive Chicken Heads around Los Angeles soon. “I Think My Boyfriend’s Gay for Morrissey.” My favourite song? We’re Pony Death Ride, a married, half-Canadian musical comedy duo from San Diego. Our last album is all about cats. After a post about Radioactive Chicken Heads appeared on these pages, Jaye and Joe emailed me.
Weird Band Alert: Pony Death Ride